Perodua introduces app-based car rental service at selected universities

Perodua has introduced an app-based car rental service at selected local universities, namely Universiti Utara Malaysia, Universiti Putra Malaysia, and Universiti Teknologi Malaysia, designed to offer a seamless car rental service for students and university staff. The application, called UCar-e, pronounced as ‘You Car’ is a part of Perodua’s “Mobility as a Lifestyle” concept. An initiative to transform the driving experience from a conventional vehicle ownership standpoint into a service-oriented mobility solution.

Perodua President and CEO, Dato’ Sri Zainal Abidin Ahmad said, “We are initially providing 50 Perodua vehicles to these universities for use by students and staff, where they can book, access, and utilise the vehicles to travel from their accommodations to lecture halls within university grounds.”

The uCar-e application will allow users to locate available vehicles parked at designated locations within the campus, and will provide specific parking zones where they can be returned after use. The service is expected to begin in June 2026, with implementation to be in stages according to each university’s readiness.

Dato’ Sri Zainal Abidin Ahmad added, “Perodua is also working closely with the respective universities to appoint students to manage the vehicles, including maintaining cleanliness, monitoring fuel level, and ensuring proper upkeep. In return, the student will receive commission-based payments.”

He explained, “By responsibly appointing students as vehicle management agents, we are also incorporating entrepreneurship training and exposure for the younger generation, which is an essential life skill.”